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Abstract18
Partnerships that changed the game in-store
 

Mcpherson's Consumer Products

Manicare merchandising system
Manicare 8 bay gondola

With Pharmacy as the target distribution channel, the Manicare system needed to be extremely flexible to cater to the wide variety of space options available.

  • Modularity
  • Flexibility
  • Up-dateability
  • Simplicity
  • Scaleability
  • Durability........ all key components of McPherson's Manicare merchandising system

The result is one of the best examples of a merchandising system in Australia and has now rolled out to multiple international markets.

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